Archive for July, 2009

Not-so-top-secret secret

July 22, 2009

The King Air 350ER is a classified, heavily equipped surveillance aircraft for global military and peacekeeping forces. To sell this state-of-the-art weapon a three-minute movie simulating a live-action sequence was developed to demonstrate the full capabilities of the King Air 350ER. Jajo partnered with a Dallas film company and an industry-leading motion graphics studio. The final product — a fast paced mission that showcases Hawker Beechcraft’s government business. Watch it. It’s fun.

Ads I wish I had done 5

July 16, 2009

Controversy? Maybe, at least from where I’m sitting. It certainly establishes a passionate position. I think these ads are great and I wish I made them. Good work from BBDO/New York.

Advertising Agency: BBDO New York, USA
Chief Creative Officers: David Lubars, Bill Bruce
Creative Director / Art director: James Clunie
Creative Director / Copywriter: Pierre Lipton

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It’s really just a Tuesday

July 7, 2009

I’m guilty too. I don’t intend this to be an indictment but the recent frenzy over Michael Jackson’s death reminds me that we’re a weird society. He was a brilliant entertainer and someone who shifted and created culture. No doubt about it. But the amount of attention that is focused on his life and death seems a little peculiar to me. Four former Presidents have died in my lifetime with each receiveing less attention than Michael Jackson combined.

To put it in perspective for me, I compare how he has impacted my life in relation to other people. Like my high school art teacher, Mr. Freeman, who encouraged me to pursue a career using my talents. Or my high school soccer coach, Coach Kollmai, who taught me to trust my mates and work as a unified machine. Or my third grade math teacher, Mrs. Enders, who gave extra effort to make sure I learned multiplication. People who make lasting impressions on how we live our lives. These people often pass away quietly and anonymously with the attention of family and a few friends.

Why don’t we spend as much effort to celebrate their lives? Maybe we’re weird. Or maybe I’m just weird.

Ads I wish I had done 4

July 6, 2009

Why do we think great ads like these are more acceptable outside America? Why is it that when American consumers see ads like these, they go bananas about how cool they are. And I’m not talking about ad geeks like me. Real consumers. I’ve seen and heard them. They really like stuff like this. But most of the consumer ads we see have long lists of features and benefits next to a huge product shot. Crap. These ads are so simple and hit us right in the eye ball that I want to fill my refrigerator with halves of Glad-wrapped fruit. There are tons of excuses on both sides of the fence; advertisers and advertising agents. But excuses are for the poor of thought.

Advertising Agency: DDB, South Africa
Executive Creative Director: Gareth Lessing
Art Director: Brendan Hoffmann
Copywriter: Vincent Osmond
Photographer: David Prior
Retoucher: Andy Newman

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Sometimes I make stuff.

July 2, 2009

So we return from a great vacation in Durango, Colorado. It was a week full of white-water rafting, jeep tours, hiking, naked hackey sack in the shower and dodge ball. Good times, right?

I walked in the door to see problem number one: the front of one of our kitchen drawers had been ripped off. So, the usual interrogation began. I focus my attention on the two boys. The questions started easy enough. “Who ripped off the face of the drawer?” I got a couple “i dunno” answers and then blank stares. So I asked the question in a little different way so they might understand it better. “Who ripped off the face of the drawer?” Man, you would’ve thought I was speaking Spanish. Nothing.

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There were only two other free loaders at home that day while we were on our way home. My sweet daughter and Luke, the four year old bundle of energy. Pretty sure it was neither of them. But I went ahead and asked my daughter Franki, “Did you rip off the front of the drawer?” And I could tell she did it as soon as I asked the question. Her brother, Jake, had made her so mad that she slammed the drawer with so much velocity that it blew the face right off.

So, $15 of cabinet-grade lumber, two hours at Lowe’s (I get distracted) and 2 hours for construction and assembly and we have a complete kitchen again. If you’re not counting the broken dishwasher and broken ice maker.

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